This week The Wall Street Journal is currently giving recognition to those small businesses using cloud based technology softwares. My love/obsession for fashion has translated into work with TopShelf Style, an urban edgy look meets trendy boho styles, with local San Francisco vintage jewelry.
Christina Battle, the owner, hand picks the pieces, buying only small quantities of each look from a variety of vendors throughout Los Angeles. This kind of styling is a rarity to San Francisco’s fashion boutiques. Many boutiques purchase styles in large quantities, or styles from many different vendors, it takes work from a sales associate or customer to hand pick a certain look. Here, all the items are pulled together to mix and match and create that urban edgy trend, with those occasional boho festival moments throughout the year.
The Wall Street Journal gave a shout out to TopShelf Style utilizing the cloud to run the business. The Wall Street Journal cites that an increasing number of small businesses are moving towards the cloud to store their data, but still many are hesitant of the technology work because there is a lack in dedicated technology team members within various small businesses.
Luckily, we are not one of those businesses. We rock in terms of utilizing the cloud. Currently focused on expanding TopShelf’s online store this year, and insta sales via TopShelf Style’s Instagram to hit the “On Demand” market of this generation’s fashion culture.
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Check out The Wall Street Journal article.